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FOUNDER LAUNCH PRICING IS LIVE

The LIT Crew.

Part community, part test lab, part hype squad. The people who decided body-zone care deserves main character energy.

Count me in

What the Crew gets.

01

First dibs on drops

New SKUs and restocks open to the Crew 48 hours before everyone else, at Crew pricing.

02

Beta test the lab

Our formulas go through 300+ real testers before launch. Crew members get the prototypes and their feedback shapes the final product.

03

Get featured, get paid

UGC that makes the cut lands on our channels and earns store credit. Loud creators eventually earn collab slots.

04

Zero-shame skin support

A private space where asking about pigmentation, ingrowns or sweat is just a Tuesday, with dermat-reviewed answers.

The wall.

Crew sightings from across India. Tag @litpits with #PitsOut to claim your spot.

Post-gym, zero stress
Post-gym, zero stress@push.day.priya
Sleeves are a choice now
Sleeves are a choice now@mehak.moves
Shelf real estate earned
Shelf real estate earned@thatskincareguy
Arms up, all night
Arms up, all night@naach.nidhi
Goa ready, actually
Goa ready, actually@salt.and.sahil
Fit check, pit check
Fit check, pit check@ritika.runs

Get on the list.

Drop your email and your Instagram if you want featuring. The Crew is free, the perks are not small.

Already shopping? Crew pricing applies at launch.